Because cars without grille look as awful. That’s why the vast majority of EVs still have grilles (albeit generally smaller), and the ones that don’t, look out of place.
Of course that BMW grille looks awful, but to argue it’d look better without it is wrong.
That’s just as ugly. A big slab of nothing, the design just “stopped” there for a little bit.
Here’s the thing. The Kona still is the best affordable EV, and the BMW despite its grille is one of the, if not the best EV on the market currently full stop. Not even sure why we’re knocking the range of the base model, which is entirely in line with everything else in that price bracket/size like the EQC, Audi e-Tron etc. If you want long range in a big 4×4 SUV you take the (considerably more expensive) big motor iX, which then is entirely in line price wise with existing long range SUVs like the Model X, while having more range.
The front design might not be everyones cup of tea (well.. imho it’s probably not anyones cup of tea), doesn’t change the facts though.