How long we keep your personal data and the journey data We will collect, process and retain your personal and journey data including instances where you may be a passenger in another vehicle or using another form of transport, in accordance with data protection legislation and our policies on data retention. After seven years we will either delete or completely anonymise your data and so it is no longer identifiable to you. This allows us to use the journey anonymised data for statistical and analytical purposes.
One would hope so however, it make it clear in the privacy policy (below) that is not the case. Also looking into it further, it seems similar if not identical to Direct Lines DrivePlus!
How long we keep your personal data and the journey data-
We will collect, process and retain your personal and journey data including instances where
you may be a passenger in another vehicle or using another form of transport, in accordance
with data protection legislation and our policies on data retention. After seven years we will
either delete or completely anonymise your data and so it is no longer identifiable to you.
This allows us to use the journey anonymised data for statistical and analytical purposes.