gothitjulie – totally agree that most ads drive me away from their product. Particularly hate being blattered with “cute” kids; I’ve already muted (as the ads come on) and this can lead to changing channels or even the off-switch. However, my experience with Amazon prime is far from good. Joined it to get live tennis majors which Amazon still screws up, cutting away from major matches mid-set; losing transmission for no reason etc. Entertainment channels even worse – you have to pay extra for all but the most basic programmes. Bit of a cheek!