We got ours for £999ap, and even now at £1599, I think it represents one of the best deals on the scheme. It was £499 bargain at one point having come down from an eye watering £4500( appx), although that price wouldn’t look out of place now. When we ordered the ultimate it was the only model which didn’t qualify for the then £2500 grant, so many private buyers opted for the premium, being around 5k cheaper. On Motability the difference was only a monkey.