When we ordered our current 2018 VW Tiguan, we travelled 80 miles to Marshalls VW in order to get £500 off the AP. At the time a lot of VW dealers were offering similar discounts. Marshall’s called me recently to ask if they could help with our next order and I asked what discounts they are offering now and the answer was nothing. In fact, I don’t recall anyone posting VW discounts recently. No harm in asking though and, at the very least, some discount should be offered on any optional extras, if not the AP.
We have just ordered a BMW. The dealer wasn’t offering any discounts off AP’s (they never do) but by phoning around I managed to find one that was prepared to offer £500 off the AP plus 10% off optional extras (they weren’t advertising that offer) and my local dealer agreed to match it. Last week was the last week of the financial year, so I might have been lucky with my timing, but it will all depend on where a dealer is with their manufacturer volume bonuses as to how much they are prepared to discount. The first week of a new financial year is never going to be an easy time to drive a real bargain unfortunately, but good luck as someone somewhere will be prepared to do a deal.